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Shygirl Drops New Single Alyse With a Six-Minute Video

Shygirl returns with 'Alyse,' her first single of 2025, co-produced with Karma Kid and JD Reid.

Something Dope · · 3 min read

Shygirl in a still from the Alyse music video, filmed on the streets of London.
via Spotify · Shygirl

Shygirl is back with new music. Her first single of 2025, "Alyse", arrived alongside a six-minute, three-act video directed by Francesco Loy Bell and Oliver Bell. The track was written and produced alongside frequent collaborators Karma Kid and JD Reid, a pairing that fits squarely within the dense, club-rooted sound Shygirl has been sharpening for years.

The video is its own thing. It opens in the middle of the action, two halves of a wealthy couple each discovering the other's affair, and builds toward a chase through the streets of London. Shygirl herself only appears near the end. She's noted on Instagram that what seems to be happening in the clip is "very much not what's happening in the video," which tells you this one rewards a closer watch.

What Is Shygirl's Catalog Leading Into This Moment?

Context matters here. Shygirl's only full-length to date is Nymph, released in 2022 and widely recognized as one of the stronger progressive pop records of that year. Since then she has been prolific without releasing a traditional follow-up album.

In 2024 she dropped Club Shy Room 2, the sequel to her earlier EP Club Shy, and Alias is Me, a remix companion to her 2020 project Alias. That remix record brought in a serious list of contributors: Sega Bodega, George Riley, JT, and Nick León, among others. She also linked with Eartheater for two collaborative singles, "Shark Brain" and "Dolphin." That is a lot of creative output across a short window, most of it experimental and none of it a traditional album rollout.

"Alyse" reads as the clearest signal yet that a larger project could be building. A proper new single, new production collaborators in the mix alongside familiar names, and a high-production video with a distinct narrative arc. That combination usually means something is coming.

Why Shygirl's Next Move Matters for the Left-of-Center Music Scene

Shygirl occupies a specific and valuable lane. She pulls from club music, hyperpop, and experimental R&B without landing cleanly in any of them, which gives her a flexibility that most artists in her category don't have. Her collaborator list reflects that. Karma Kid has worked across UK dance and pop. JD Reid is a London-based producer whose credits span R&B and electronic. Francesco Loy Bell and Oliver Bell bring a visual sensibility that treats a music video like a short film rather than a performance piece.

For independent and emerging artists watching this, the "Alyse" rollout is worth studying. The six-minute, three-act format is not the standard move for a lead single in 2025. Most labels push for short, streamable, TikTok-clippable content. Shygirl is doing the opposite and leaning into a cinematic format that demands your full attention. That's a creative bet, and it signals a level of artistic control that doesn't come from playing it safe.

The London-shot video also reinforces something that often gets overlooked in US coverage of Shygirl. Her roots and her creative community are firmly in the UK underground. That scene has produced some of the most interesting club and experimental music of the last decade, and Shygirl has been one of its most visible exports. "Alyse" keeps that connection active even as her profile grows internationally.

If you are an independent artist thinking about how to position a single, the move here is worth noting. A strong visual with a real narrative, a trusted production team, and a refusal to explain the video too neatly. She lets the work generate the conversation.

Where this goes next is the real question. A full-length follow-up to Nymph has been the obvious gap in her catalog for three years. Whether "Alyse" is the start of that campaign or another standalone moment, her audience will be paying attention. So will we.

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